#IndiePublisher #Interview: @WyldbloodPress Discusses #ShortFiction #WritingTips, #FavoriteAuthors, and #Submissions

Featured

Welcome back, my fellow creatives! As my children’s school year comes to an end–and my students bombard me with finals to grade–the online celebration of fantasy fiction continues with Wyrd and Wonder.

This month’s interview is unique. Rather than interviewing an indie author, I have interviewed an indie publisher. My friends, welcome to the world of Wyldblood Press!

Let’s start with the niceties. Introduce yourself, please!

I’m Mark Bilsborough, publisher and main editor at Wyldblood Press. We publish short and long fiction on our website, in our bi-monthly speculative fiction magazine and novels. We publish digitally and in print.

Before we dive into the Wyldblood, let’s first here about your journey as a reader. What authors did you dislike at first but grew into?

Tough question. I can think of a few I liked when I was younger but dislike now – Tolkein, for instance (and I know this might sound sacrilegious). I loved Lord of the Rings when I was twelve but when I tried to reread it a few years ago I found myself bogged by the meandering narrative, irritated by the burst into song and puzzled by the lack of female characters. Plus I hold him responsible for the glut of high fantasy names and by-the-numbers epic fantasy plotlines that make many doorstop-sized fantasy books so inaccessible. But without Tolkein would we have had Game of Thrones? So I’m still in awe of his influence and legacy even though I won’t be digging into The Silmarillion any time soon.

Tolkein aside, I’ve grown into fantasy more generally and I can appreciate the flexibility of the form more now. And I like poetry now. I’d always hated it (thanks, education, for making me read it), but Simon Armitage, Carol Anne Duffy, Seamus Heaney, Percy Shelley and John Keats (and a whole bunch of others) are definitely on my reading list now.

I took a while to come around to Becky Chambers and Emily St John Mandell but I’m glad I did.

What inspired you to found Wyldblood Press? Did you see something unethical in the publishing industry that you felt could be righted with Wyldblood?

I launched Wyldblood Press deep in lockdown last year. I’d just self-published a collection of my own short stories through Amazon’s Kindle Direct Publishing service and I thought “well, that was easy!” I then thought, “wouldn’t it be better to publish through an imprint?” So I set up Wyldblood and invited submissions.

But then I thought (and this is where the ethics come in) that it would be wrong to publish my own stories if I’m publishing other people – why should I get a free pass to publication when other people have to go through a rigorous and competitive selection process? So I send my own stories to other places and keep my fingers crossed.

I’m not new to editing though: I used to run a sword and sorcery fanzine called ‘Crom’ and for many years I’ve been producing journals for British Mensa – first on creative writing and latterly on speculative fiction.

Sounds like experience abounds in your writing life! Does writing energize or exhaust you?

Both!

TRUTH. I love to write, but finding time to do so is an eternal battle. What is the most difficult part of your artistic process?

Planting my behind on the seat. I’m easily distracted – I guess most writers are – so firm discipline is important. And it would help if Twitter could close down for a few house every day too.

In writing short fiction, you have to hook readers to care about characters, ground them in your story’s setting, and leave them pondering about your story’s end all within a few hundred to a thousand words. Can you walk us through the process of crafting your fiction’s pacing and language to accomplish so much so quickly?

I’ve got a big whiteboard and a multicolored clutch of marker pens. I then plan it out in big, sweeping curves making sure the story beats are all there and in the right place. Seeing the whole thing visually makes it easier to see whether the story is paced well – this works better for novels, because there’s more to think about – but it works for short fiction too.

Language is important. With flash fiction there’s no meat on the bones and every word must count. So draft revise, draft, revise, draft, revise is my advice, always asking ‘does the story need me to say that, in that way?

Many writers, and not just beginning writers, fall in love with their own words (I know I do) and sometimes it’s hard to cut out those perfect metaphors – but it’s not about the author – it’s about the story.

Oh, I fall in love with my own words far, far too often, lol. What would you say are common traps for aspiring writers?

Thinking they know how to write when they don’t. Thinking it’s easy to get published. Thinking their great original idea hasn’t been seen before, many times. Thinking they don’t need to get critiqued and seek out the opinions of others. Feeling down when they get rejected (we all get rejected – dust off and resubmit!).

How did publishing your first story change your process of writing?

My first published story was a competition win in a UK print magazine: Writing Magazine. They paid me a nice professional fee and all my friends and family could pick it up in their local supermarket. I thought “hey, this is easy.” How wrong I was! I think I learned more from the subsequent rejections, kind editor comments and networking.. The competition win gave me confidence and probably an impetus to push my writing – but the process? Trial and error, and a willingness to take and work on feedback.

How long on average does it take you to write a short story? I’d love to hear more about your process, as I’m always working on that balance of writing, teaching, and parenting.

I’m pretty quick and I tend to write my first drafts in long sprints. I learned that on Odyssey, where we had to produce a new short story every week. We had a 6,000 word upper limit and I always like to get my money’s worth. I’m also a deadline-chaser – if you give me months to do something I’ll start writing a day before it’s due and deliver it at five to midnight. So I had to write fast.

I write best late at night after everyone’s gone to bed. But that’s just me.

Redrafting (and you have to redraft) takes longer and I set time aside for that. I’ll usually show the first draft around other writers for feedback then, if I agree, I might make some changes. Then I do a proofing edit. Sometimes that’s enough, but more often than not it’s rinse and repeat.

Marketing is often the bane of many indie authors. Do you have any tips on marketing and/or platform building that you’ve found effective with your own writing or publications?

Get social. Twitter etc don’t come naturally to me but they’re really important. Network. Go to places (real or virtual). Be seen. Be noisy (put pleasant). Build a website, a brand, a reputation. Sell to places. Network. And advertise  there’s a way to do this profitably – but it takes patience, perseverance and a steep learning curve).

The most important thing, though is clarity. Knowing what the objective is (sales? Profit? Exposure?) then being clear about the methods and the message.

Wyldblood’s first anthology (published February 2021) features stories about werewolves. What was your process for selecting this theme, and what themes do you see being featured in future anthologies?

The werewolf anthology was pretty much unplanned. We emphasised wolves in our early marketing and branding because Wyldblood seemed to suggest wolves. And so, without specifically asking, people were sending a lot of werewolf stories our way. So many, that we had enough good ones for an anthology. So we did one.

It’s obvious in hindsight that calling our press Wyldblood and using a wolf head as a logo would have that effect. But at the time all I thought was that my grandfather’s middle name – Wydblood – would make a great name for a publisher.

Your announcement for your werewolf anthology Call of the Wyld got me thinking of those iconic pieces of folklore that haunt us through the centuries. One of my favorite fantasy authors, Diana Wynne Jones, had this to say about writing:

If you take myth and folklore, and these things that speak in symbols, they can be interpreted in so many ways that although the actual image is clear enough, the interpretation is infinitely blurred, a sort of enormous rainbow of every possible colour you can imagine.

I’d love to hear your thoughts about this quote.

Great quote. Most folklore is metaphor and speaks to our hopes and (usually) our fears. Werewolves – loss of control, release into savagery. Vampires – identity crisis (coming of age, embracing sexuality, the lure of danger). Fairy tales are usually about innocence lost (Hansel and Gretel. The Pied Piper. Pinocchio). Myths and legends are about making sense of a confusing world (thunder and lightning? Must be the gods fighting).  The myths shift and adapt because we shift and adapt – we don’t (I hope) believe in the thunder god now but we’re happy to buy into the Marvel reimaging of, say, Thor. The image still speaks of power, and of beings more might than us, of hard choices and titanic struggles.

And Vampires have come a long way since Bram Stoker (and before – vampire folklore stretches back through time). Today’s vampires have their affliction under control and are presented as attractive love interests (Twilight, The Vampire Diaries), or are footsolders in the war against the Lycan (Twilight). Or are substitute zombies, laying waste to humanity (The Passage). But in all iterations they represent a dark and sensuous alternative to the mundanity of our own lives. They’re attractive immortal, seductive – our forbidden fruit. Just one sip…

Are there particular authors you friends with, or authors that have inspired you to become a better writer?

I’m in a writer’s group with Jaine Fenn, who’s been published many times by Gollancz and Angry Robot, and I hang out from time to time with Tiffani Angus (who’s just been shortlisted for the British Science Fiction Award for best novel – Threading the Labyrinth) and Jacey Bedford, who’s probably lost count of the number of her books DAW has published. Vaughan Stanger’s a good friend (and one of our first readers) and dozens of his short stories have appeared seemingly everywhere, often multiple times.

I’m part of the Milford Writer’s network – a loose collection of writers who have attended the annual Milford writing workshop in Wales. That’s a networking and critiquing group – that keeps me sane and grounded. They push me, gently point out my writing’s flaws and praise its good points.

I came across a lot of famous ‘name’ writers both on my Creative Writing Master’s course and Jeanne Cavelos’ excellent Odyssey writing workshop. I tried to learn from them all. My biggest early influence, though, was Hugo-winner Kij Johnson. I went on one of her novel writing workshops at the University of Kansas and she was inspiring, guiding with enthusiasm, openness and insight. She’s also one of the best writers I’ve ever come across.

Have you ever gotten reader’s block?

Yes – usually when I have to read something. As an English major at University endless great works were required reading – in my defence I read some of them, but I kept being distracted by all the great science fiction books in the library.

I also get intimidated by our massive submissions pile. I love seeing great stories, but sometimes I don’t have the head space (or time) to work through them. Thank God for first readers (I’d be lost without them).

I review books for an SF newssite ( www.concatenation.org ) and I get real reader’s block if I come across something I can’t get into. The normal way round that would be to read something else but if I’m reviewing I feel obliged to finish – and that can block me for weeks.

I get writer’s block too – I have it now. I’m putting off edits for some short fiction because I hate the redrafting process. The first draft is a massive creativity burst but after that the process becomes more mundane and I worry that it sucks the joy out. But I have a deadline and deadlines are a great motivator.

A massive submissions pile sounds like writers love submitting for Wyldblood! You published the first edition of Wyldblood Magazine this past January—congratulations! Are you currently accepting submissions? What does it take for a piece of writing to be featured in your magazine?

We’re usually open in some submission category or other so it’s always worth checking out the website. At the moment (mid April) we’re open for flash fiction (we publish a story once a week on the website and we’re always hungry for material), open for novel pitches (synopsis and first 10,000 words) and open for steampunk stories (up to 10,000 words for an upcoming anthology: Runs like Clockwork. We’ll reopen for short stories on July 14th.

To get published means beating off some very fine competition. The stories we take have strong, clear narratives, are cleverly written and have engaging characters. It goes without saying they need to have got the basics right – structure, theme, conflict, resolution – and give us confidence in the author’s writing ability (there are only so many comma splices I can overlook).

Thank you so much for your time and tips, Mark! I look forward to seeing the new worlds gathered for Runs like Clockwork. Folks, I hope you check out Wyldblood Press soon…and perhaps my new podcast when you have a few quiet minutes, hint hint. 🙂

~STAY TUNED!~

I think we’re about ready to talk about names…or the power of familial storytelling. One of these University projects will come up, to be sure, lol. I’ll continue reading fantasy fiction for my podcast, and Blondie is working on ANOTHER story to share with you! Be still, my writing heart! xxxxxxx

Read on, share on, and write on, my friends!

#Publisher #Interview: #submitting #shortstories or #bookproposals to @SOOPLLC

Happy August, my friends! It is difficult to fathom that summer is already on its way out. The school supply displays are up–heck, I saw Halloween candy at Dollar General–and the fireflies have all but departed. And yet, time still feels frozen from the lock-down begun in March. Biff and Bash’s school will continue to be online until __insert random date because they’re all just “we’ll evaluate weekly” __, but unlike the spring, we’re expected to recreate the school day here at home, which means proctoring all these online lessons over the course of 7-8 hours while somehow doing my OWN job so I don’t, you know, lose it.

I know I’m not the only one in this situation. I know none of us would wish this situation on anyone else. Lastly, I also know that it is crucial to put as much positivity into the situation as we can because our loved ones feed off the feelings we share.

So, let’s focus on the chances for inspiring one another, telling stories to one another, and just being the spark that helps ignite another’s creative soul. Here’s a publisher that loves sharing authors the readers vote for: Something Or Other Publishing out of my very own Wisconsin. One of its directors, Christian Lee, was kind of enough to share his time with me so I could share a bowl full of SOOP here with you. 🙂

1. Let’s start with names. How did you come up with your brand Something or Other Publishing (SOOP)?

Our brand “Something Or Other” signifies openness to diversity and opportunity. When our Founder, Wade Fransson, was looking for avenues to publish his book, he envisioned a “full service traditional” publishing service which allowed creative control, a higher share of the royalties and direct access to decision makers in exchange for a willingness to share the responsibility of promotion and marketing. He realized that such a model could enable a diverse range of voices to be heard, on equal footing. Since there didn’t seem to be an appropriate label for this model, “Something Or Other Publishing” was born to serve these types of authors.

2.  I’d love to hear a little history behind the creation of SOOP–especially because you’re located in Wisconsin, my native state.

Madison’s Capitol Square, Photo via The Edgewater

Wade spent almost three years in Strategy and Operations for Deloitte Consulting, and then two years as an executive helping an expanding national company grow from thirty to 60,000 employees. During this time he gained extensive experience integrating emerging technologies with business strategy. He then left this corporate role to help launch an Internet startup called GoHuman.com, and it was around this time he met a woman. The startup failed, but that new relationship didn’t. After getting married and expecting their first child, they moved to Wisconsin to be closer to her family. Wade began to write his own book and realized that with the rise of self-publishing, print-on-demand, social media marketing, and other innovations, there should be a publishing model suited for authors who share responsibilities to market their books in exchange for higher royalties and more creative agency.

3. You have a unique system for your publishing company: Author-Driven Book Publishing. How does this work?

Instead of traditional submissions with a massive slush pile approach, all of our books start as a “Book Idea” where readers peruse the synopsis and vote to indicate they would read the book if it were published. This approach puts the author in the driver’s seat, allowing them the opportunity to get a publishing contract, so long as they build a verified following. Throughout the voting process SOOP works with the author to sharpen their understanding of the “Three P’s” of publishing: product, platform, and promotion. SOOPworks through these elements with the author as the book progresses toward publication. As a result, SOOP’s publishing process is a more collaborative process between author and publisher.

4. So, let’s say an author wants to submit a book to your site. What kinds of books are you looking for?

Primarily, we look for the right author before we look for the right book, so an entrepreneurial author who is eager to roll up their sleeves and collaborate alongside us is the ideal author and partner. In terms of specific genres, we publish a wide variety of genres, provided that they fit our editorial standards. For example, we recently published an anthology that was a mix of genres. We also have a particular interest in children’s books and just released a new one illustrated by Michael Gellatly, who did the maps for the Game of Thrones books. We have recently published a few books with religious subject matter, although we’re not a “religious publisher,” and we’ve also published a political book. In summary, we publish  a wide variety of authors first, and books second. We can always help an author improve their book. It can be difficult to make things work with an author with whom we’re not aligned.

5. As a publisher, I’m sure you’ve got a few peeves regarding what authors send your way. What should authors avoid when submitting to SOOP?

Our biggest challenge is addressing authors’ misconceptions on what the publishing industry really is, and how it should work so we want authors to keep an open mind to the process. With our Author-Driven Publishing model, we invite authors to learn about the business side of publishing as they go, with no initial commitment either way. Many authors underestimate the difficulty and expense of marketing a new work, and that the publisher needs the author to be on the front line, bringing their network and “platform” to bear in achieving initial, local success.  We provide many tools and considerable support, but the author needs to be behind the wheel and “drive” this up and through the initial book launch.

6. As an indie author, I’ve got to do, well, pretty much all my own marketing for my work. How do you and your authors work together to build a platform for your books?

Our voting system has platforming built in. Each vote is added to our extensive database of potential readers, which is a powerful marketing tool of ours. Closer to publication, we develop a three month marketing plan with the author, which we jointly execute on digital channels and “in real life,” to support key goals such as a successful pre-order campaign, becoming a #1 Hot New Release on Amazon, and being well reviewed.

7. What do you see as a major problem in the publishing industry? How is SOOP tackling that problem?

The Washington Post published an article in 2018 about the ongoing decline in leisure Reading that we’ve been experiencing for many decades. Simultaneously, there is an explosion of self-publishing that has greatly increased the supply of books. Add vanity and indie presses to this, and any business person can quickly see why the industry is in a kind of free-fall. This is why we have created a model that is completely different, one which curates works from motivated authors, to ensure that there is at least a minimal demand in place before we add to the supply. Traditional publishing relied on a few mega-stars as inspiration for the masses, to keep a steady flow of wanna-be’s lining up for lopsided contracts. Vanity publishing seeks to force authors to pay-in-full up front for the privilege of being professionally published. Self-publishing converts the slush pile into “books” that sink like rocks to the bottom of the ocean.

Our goal is to train authors before they get up to bat, and make sure they have a base hit, and are legitimately in the game. Where they go from there depends not only on the quality of their work, but on their belief in themselves, and their capacity to work diligently to build on the success our platform enables.

Thank you so much for sharing your unique publishing platform with us, Christian! I hope you continue to collaborate with authors and bring more powerful stories to our lives.

~STAY TUNED!~

I’m preparing Fallen Princeborn: Chosen for ARC reviews! The ARC will be available by the end of the month. It will be available on Booksprout to review, and if you’re a book blogger who’d like to post a review on your site, contact me and we’ll work something out! The first chapter is still on my Free Fiction if you’d like to get a taste of what you’re in for. And if you’re interested in reviewing the first book of the series, Fallen Princeborn: Stolen, feel free to ask!

Catching up to 2019 here. Better late than never! 🙂

Read on, share on, and write on, my friends!